Auction vs. Reservation: Guide to Understanding Facebook Ad Buying Types

Facebook Ad Buying Types

More than 200 million companies have set up shop on Facebook, tapping into a massive pool of 2.25 billion customers that the platform draws daily. Moreover, with an average cost-per-click of $1.72, advertising here can be a smart move for businesses big and small.   In addition, seeing that ads on Facebook boast an average […]